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| 6 Jul 2006
Leading online skill gambling provider, Game Account, and UK terrestrial television and media station, Channel Five, have teamed up to launch Five Play and Win, a dedicated skill gambling portal which will be open and accessible at the television stations Play and Win website. This unique partnership marks the flagship operation of a leading commercial terrestrial television channel choosing to expand its platform by integrating with a full product network of person-to-person skill-based games.
Commercial Development Manager at Five, Laura Bowes, had this to say: ‘Skill Gaming is a new frontier for Five. We are aiming to tie in our broadcast capacity with our skill games offering in order to open up new revenue channels and further narrow the gap between online and TV.’ This will definitely bring the mediums together, and allow gambling fans everywhere to tune into their tube or log in online to get the best gambling they can find on the Internet.
The more the online casino industry grows, the more television and other forms of media will try to incorporate it into their future endeavors and projects. Having television available to advertise, promote and simply make people all over the world aware of gambling online helps all of the online casinos on the Internet become known and brings potential players to their virtual doors. It seems that this type of partnership will continue to take place if this venture proves successful. | |
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